While the Ascot racecourse in Berkshire holds a number of meetings across any calendar, the main focus for racegoers is on the Royal Ascot Festival. Held across five days in June each year, this event holds a high concentration of important Group One races in a packed schedule.
This is also the time when Ascot bet offers come in from around the sportsbooks as the bookies look to compete with each other and give the best possible value at such a busy time of year.
The very first Royal Ascot meeting took place way back in 1711 and in the present day, we have a packed Ascot card starting on Tuesday with the very first race of the meeting which is the Queen Anne Stakes.
There are three group one renewals on the Tuesday card so the bookies tend to kick off in style with plenty of Ascot betting offers to accompany them. Things are more sedate on Wednesday with just one group one and the highlight therefore is the Prince of Wales’ Stakes.
Thursday at Ascot is Ladies Day and this becomes one of the biggest social occasions of the year. It’s not bad in terms of racing either because this is the day that hosts the prestigious Gold Cup and the majority of Ascot bet offers and enhanced odds deals will focus on this one race.
On Friday, there are two group ones in the Coronation Cup and the Commonwealth Stakes before the festival ends on Saturday with the group one Diamond Jubilee Stakes as its highlight.
Each daily Ascot card carries seven races so there’s plenty to enjoy but the majority of Ascot bet offers will focus on those group ones so what should we expect to see from the sportsbooks?
If you’re looking for Ascot betting offers then they usually take one of two forms. Some can be accessed by any customer while others are specifically targeted at new account holders who are looking for a big bonus to get them on board.
Those deals may even start before the action has actually got underway and in the past, we’ve seen a number of Ascot bet offers focussing on a particular jockey or trainer. Typical offers may pick out someone like Aidan O’Brien and quote a price boost on him to train a Day One winner or similarly, they’ll take Frankie Dettori and increase the Ascot odds on him to ride a winner on a specific day.
Once the racing begins there will be enhanced Ascot odds deals for individual races. These will likely focus on the group ones such as the Gold Cup, the Coronation Cup and the Commonwealth Stakes and they will typically take the favourite and lift their price from somewhere around 5/2 or 3/1 and take it all the way up to 20/1 and longer.
The point to keep in mind with this type of offer is that stakes are usually fixed, sometimes at £1.00, and the enhanced portion of your profits are likely to be paid out in free bet tokens but these can still be very generous promotions when they land.
When bookies publish Ascot betting offers for all customers, there are two clear differences between these and the standard deals, Firstly, the Ascot odds boosts tend to be a lot smaller, often involving just one or two points but to balance this, the terms are much easier to follow.
So, for example, a bookmaker might take a 2/1 price on the favourite for any race on the Ascot card and lift that up to 5/2. While that might not sound very exciting, the difference here is there is unlikely to be any minimum stake involved and that all payments will come back to you in cash and there are no free bet tokens to worry about.
Price boost deals on horse racing can come in on a daily basis but when the big festivals are around, they intensify and Ascot odds boosts are a frequent part of the entire five days.
A very diverse set of bookies get involved with Ascot bet offers and they range from long established brands such as Ladbrokes and Coral through to newer operators including SportPesa and SportNation. We’ve also seen the racing-specific RaceBets get involved with Ascot odds boosts in the past so there is a real mix.
Ladbrokes and Coral are part of the same group so their offers tend to follow similar patterns while all new customer deals of this kind tend to have the same terms and conditions. In some cases you will have to input an Ascot promotion code so check the significant points to see if one is mentioned. When we are reviewing an offer we will always highlight this as it is an important term to note.
Other bookies such as SportPesa are not likely to make this stipulation but it’s an important thing to remember nevertheless.
Those are the bookmakers who were most active for new customer Ascot offers during previous meetings but others, such as Betway, William Hill and Winner Sports will be more involved in the daily price boosts. That’s not an exclusive list however and the best way to keep up to speed is to keep checking the site for latest updates.
Whenever a great horse racing occasions comes into town, the bookmakers get very excited and that’s why we see so many Ascot bet offers including the enhanced odds and price boosted promotions that we’ve talked about here.
To keep up to speed, you can search each bookmaker and look for an Ascot promotion code but remember that we will always look to bring you the best of these deals as they land so please keep checking the site and we’ll list those Ascot offers as soon as they are published.